Paid Advertising

Ad spend managed to a return, not a click count.

We run Google, Meta, and Amazon to a return target, with reporting that ties every dollar of spend back to revenue.

Is this you?

Spend keeps climbing. Profit stays unclear.

Spend goes up every month, and we cannot tell if any of it is actually profitable.

The dashboards are full of clicks and impressions, not revenue.

We are never sure which campaigns to cut and which ones to feed.

Clicks are easy to buy. Profit is the point. We manage spend to a return you can see, not to a vanity dashboard. That is the whole difference.

What's included

Spend managed to what it returns.

Every account structured, tested, and reported against a return target, so budget follows profit.

01

Account audit

A full review of your accounts to find wasted spend, tracking gaps, and quick wins.

02

Campaign architecture

Clean account structure built for control, testing, and efficient scale.

03

Budget & bid strategy

Budget and bids managed to your ROAS and CAC targets, not to whatever spends fastest.

04

Creative testing

A steady cadence of creative tests to find what actually converts, then scale it.

05

ROAS & CAC reporting

Plain reporting on return and cost per acquisition, tied back to revenue.

How we work

A proven loop that keeps paying off.

No guesswork and no black box. Every engagement runs on the same rhythm, from a one-off audit to a full retainer.

STEP 01

Audit

We pull apart your data, funnel, and channels to find where revenue is leaking, and size the opportunity.

STEP 02

Strategy

You get a prioritized plan with the reasoning behind every move, so the biggest wins come first.

STEP 03

Build

Specialists ship the work: tests, campaigns, builds, and tracking, set up clean from day one.

STEP 04

Optimize

We measure what moved, double down on the winners, and cut what doesn’t, fast.

STEP 05

Grow

Plain reporting on the numbers that matter, feeding straight into the next round of gains.

Proof

Managed to a return you can actually see.

Return on ad spend against target
0 x
Lower cost per acquisition
- 0 %
More revenue from the same budget
+ 0 %
Why Fracto

Senior work, reported in the open.

The same reasons brands keep the whole growth stack with us apply to every engagement on this service.

/ senior

Senior specialists

Your account is owned by a senior specialist in this lane, not handed to a junior running a checklist.

/ open

Transparent reporting

You see what we did, what it cost, and what it returned, in plain language tied to revenue.

/ scope

Fixed scope

Clear deliverables and a clear price. You know what you are getting before we start.

/ hours

US & UK coverage

Shift coverage built around US and UK working hours, so the work keeps moving on your clock.

Questions

The things buyers ask us first.

Is there a minimum ad budget?

We work best with accounts spending enough to test and learn meaningfully, typically a few thousand dollars a month and up. If you are below that, we will tell you honestly whether paid is the right first move or whether your budget is better spent elsewhere for now.

Yes. Creative is often the biggest lever in paid, so we run a steady testing program on ad creative and can produce it or work with your existing assets and brand.

Fixed scope with a clear monthly fee, agreed before we start. No surprise percentages of spend that quietly reward us for spending more of your money.

Start here

Let's see if your spend is really paying back.

Get a free audit of your ad accounts. We’ll show you the three biggest opportunities to cut waste and lift return, whether or not you decide to work with us.