Paid Advertising
Ad spend managed to a return, not a click count.
Paid advertising is buying traffic on Google, Meta, and Amazon and managing it to a return target rather than a click count. Fracto audits your accounts, rebuilds campaign architecture, runs a creative testing cadence, and reports ROAS and CAC tied back to revenue.
- Free 30-minute consultation
- No pitch, no obligation
- Talk to a specialist, not a rep
Trusted by the brands we grow
Is this you?
Spend keeps climbing. Profit stays unclear.
Spend goes up every month, and we cannot tell if any of it is actually profitable.
The dashboards are full of clicks and impressions, not revenue.
We are never sure which campaigns to cut and which ones to feed.
Clicks are easy to buy. Profit is the point. We manage spend to a return you can see, not to a vanity dashboard. That is the whole difference.
SEE IT IN FEW SECONDS
One team.
Every growth lever.
A quick look at how we find what’s quietly costing you revenue, fix it, and prove every gain in your own numbers.
What’s included
Spend managed to what it returns.
Every account structured, tested, and reported against a return target, so budget follows profit.
01
Account audit
A full review of your accounts to find wasted spend, tracking gaps, and quick wins.
02
Campaign architecture
Clean account structure built for control, testing, and efficient scale.
03
Budget & bid strategy
Budget and bids managed to your ROAS and CAC targets, not to whatever spends fastest.
04
Creative testing
A steady cadence of creative tests to find what actually converts, then scale it.
05
ROAS & CAC reporting
Plain reporting on return and cost per acquisition, tied back to revenue.
How we work
A proven loop that keeps paying off.
No guesswork and no black box. Every engagement runs on the same rhythm, from a one-off audit to a full retainer.
STEP 01
Audit
We pull apart your data, funnel, and channels to find where revenue is leaking, and size the opportunity.
STEP 02
Strategy
You get a prioritized plan with the reasoning behind every move, so the biggest wins come first.
STEP 03
Build
Specialists ship the work: tests, campaigns, builds, and tracking, set up clean from day one.
STEP 04
Optimize
We measure what moved, double down on the winners, and cut what doesn’t, fast.
STEP 05
Grow
Plain reporting on the numbers that matter, feeding straight into the next round of gains.
Proof
Managed to a return you can actually see.
Why Fracto
Senior work, reported in the open.
The same reasons brands keep the whole growth stack with us apply to every engagement on this service.
/ senior
Senior specialists
Your account is owned by a senior specialist in this lane, not handed to a junior running a checklist.
/ open
Transparent reporting
You see what we did, what it cost, and what it returned, in plain language tied to revenue.
/ scope
Fixed scope
Clear deliverables and a clear price. You know what you are getting before we start.
/ hours
US & UK coverage
Shift coverage built around US and UK working hours, so the work keeps moving on your clock.
Related services
Works best alongside these.
Paid works harder when the pages convert and the data is clean.
/ conversion optimization
Conversion Optimization
Turn the traffic you already pay for into more revenue.
/ analytics & tracking
Analytics & Tracking
Clean data first, so every number you act on is one you can trust.
/ growth strategy
Growth Strategy
A prioritized roadmap so your effort and budget land where they pay off.
Questions
The things buyers ask us first.
Is there a minimum ad budget?
We work best with accounts spending enough to test and learn meaningfully, typically a few thousand dollars a month and up. If you are below that, we will tell you honestly whether paid is the right first move or whether your budget is better spent elsewhere for now.
Do you handle creative?
Yes. Creative is often the biggest lever in paid, so we run a steady testing program on ad creative and can produce it or work with your existing assets and brand.
How is pricing structured?
Fixed scope with a clear monthly fee, agreed before we start. No surprise percentages of spend that quietly reward us for spending more of your money.
Let's find where your growth actually is.
Get a free consultation on your channels, funnel, and data. We’ll show you the three biggest growth opportunities we find, whether or not you decide to work with us.
- Plain-English findings
- No obligation
- Usually back within a day